Bitcoin Breaks $120K: Why We Think This Rally May Have Legs

Bitcoin just made history.

Crypto
Bitcoin
Market Update
DateJul 15, 2025
AuthorClayton Gardner

This morning, Bitcoin surged past $120,000 for the first time—up over 29% year-to-date. And we don’t believe this is the end of the story. If anything, it may be the middle innings of a significant structural shift in crypto markets.

Back in 2024, we introduced Titan Crypto into our portfolio recommendations, anchored by our belief that Bitcoin was potentially evolving into what many were referring to as “digital gold” and Ethereum into a leading smart contract platform.

Titan

Source: Bloomberg

At the time, our expectation, based on internal projections, was that Bitcoin could potentially eclipse $200,000 in 2025. With the institutional flywheel in full motion, that thesis appears increasingly plausible.

Here’s where we are now:

What's Driving the Rally?

  1. Institutional demand is increasing
    Bitcoin ETFs are seeing record-setting inflows—$1.18 billion in a single day on Thursday last week—with BlackRock’s IBIT attracting $83B+ to date. Meanwhile, the Bitcoin network only produces 450 new coins per day. That supply/demand imbalance may be contributing to upward pressure.

  2. Regulation may be shifting from headwind to tailwind
    This week marks “Crypto Week” in Washington, with several major bills under debate. A more favorable regulatory regime, particularly under the current administration, could provide long-term tailwinds. We believe investor sentiment is already reflecting this shift.

    3. Macro tailwinds reinforce the case
    As concerns mount over fiscal deficits and the US dollar’s long-term purchasing power, Bitcoin is being increasingly viewed as a macro hedge. Analysts increasingly view it not as a speculative asset, but as a structurally scarce store of value. In a world of potential monetary debasement, we believe Bitcoin may continue to increasingly be referred to as digital gold.

What Happens Next?

  • Technical indicators appear to be favorable. BTC has broken through its previous resistance around $112,000 and a new local support may be forming. Although analyzing charts in these previously untested price areas is challenging, projections based on Fibonacci extensions have historically been used as a reference. Bitcoin has already reached the first target suggested by the indicator, around $120,000 (the 61.8% extension level). The next targets are $136,000 (100%) and, ultimately, nearly $160,000 (161.8% Fibonacci extension).

  • ETF demand now reportedly exceeds daily Bitcoin issuance, potentially creating a structural imbalance that could push prices meaningfully higher.

  • Pullbacks are possible. A break below $100,000 and the 200-day exponential moving average (currently positioned around $97,000) could signal a potential trend reversal, but structurally, the setup remains bullish.

    This moment resembles prior crypto inflections: historically, some investors who waited for perfect clarity often missed much of the upside.

A Quick Recap of Our Crypto Thesis

When we first introduced Titan Crypto, we outlined a long-term, research-driven thesis:

  • Crypto is increasingly being adopted by institutional players: ETFs, pensions, sovereign funds are all allocating capital to digital assets. Adoption appears to be no longer exclusive to a handful of fringe actors.

  • In our view: Bitcoin may continue to be referred to as digital gold and Ethereum as financial infrastructure. Our equal-weighted exposure reflects this dual-pronged view.

  • Small allocations could go a long way: Historically, even modest crypto allocations have improved traditional portfolio efficiency, as measured by risk-adjusted returns.

We’re not auto-adding crypto to your portfolio. Instead, we’d love to chat 1-on-1 to help determine whether an allocation (typically 1–5%) makes sense for you.

We believe this rally is real, but so is the volatility. If you’re curious about next steps or simply want to understand the opportunity, feel free to use the link here to schedule a call with one of our Wealth Advisors.

Disclosures

Advisory services are provided by Titan Global Capital Management USA LLC ("Titan"), an SEC-registered investment adviser. Please refer to Titan's Program Brochure for important additional information. Titan’s affiliate, Titan Global Technologies LLC (“TGT”), is an SEC-registered broker-dealer. Both Titan and TGT are subsidiaries of Titan Global Capital Management, Inc. This content is for informational purposes only and is not investment or financial advice, tax or legal advice, an offer, solicitation of an offer, or advice to buy or sell securities or other products offered by Titan, TGT, or any third party.

Any returns or price levels discussed reflect the asset, Bitcoin, and not the performance of Titan Crypto or its underlying holdings. Investments with exposure to crypto assets, including crypto ETFs, are only suitable for investors who are willing to bear the risk of loss and experience sharp drawdowns, as they still carry inherent risk associated with cryptocurrencies. You are solely responsible for evaluating the merits and risks associated with the use of any information, materials, content, user content, or third party content provided before making any decisions based on such content.

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